Thursday, April 12, 2007

Quick Exam Studies Recap_1

The 7 principles of Web 2.0 is as followed:
1. The Web as a Platform
Delivering( or allowing user using) application entirely through an internet browser. A very good example is Web Operation System (WebOS) whereby internet user can conduct simple computer application using a browser.

The Lesson: leverage customer-self service and algorithmic data management to reach out to the entire web, to the edges and not just the center, to the long tail and not just the head.

2. Harnessing Collective Intelligence
Allowing user to provide the content of the service. Wisdom of Crowds by James Surowiecki."Under the right circumstances, groups are remarkably intelligent, are often smarter than the smartest people in the team"

The lesson: Network effects from user contributions are the key to market dominance in the Web 2.0 era.

3. Data is the Next Intel Inside
Every significant internet application to date has been backed by a specialized database: Google's web crawl, Yahoo!'s directory (and web crawl), Amazon's database of products, eBay's database of products and sellers, MapQuest's map databases, Napster's distributed song database. Database management is a core competency of Web 2.0 companies, so much so that we have sometimes referred to these applications as "infoware" rather than merely software.


The race is on to own certain classes of core data: location, identity, calendaring of public events, product identifiers and namespaces. In many cases, where there is significant cost to create the data, there may be an opportunity for an Intel Inside style play, with a single source for the data. In others, the winner will be the company that first reaches critical mass via user aggregation, and turns that aggregated data into a system service.

4. End of the Software Release Cycle
As noted above in the discussion of Google vs. Netscape, one of the defining characteristics of internet era software is that it is delivered as a service, not as a product. This fact leads to a number of fundamental changes in the business model of such a company:

- Operations must become a core competency
- Users must be treated as co-developers

5. Lightweight Programming Models
- simplicity
- Support lightweight programming models that allow for loosely coupled systems
- Think syndication, not coordination
- Design for "hackability" and remixability (open source)

6. Software above the Level of a Single Device
- software built not just for computers and servers but also for other devices such as phone, game console and othr mobile devices

7. Rich Users Experience
- one key feature is PC-equivalent interactivity

Core Competency of Web 2.0 Companies
- Services, not packaged software, with cost-effective scalability
- Control over unique, hard-to-recreate data sources that get richer as more people use them
- Trusting users as co-developers
- Harnessing collective intelligence
- Leveraging the long tail through customer self-service
- Software above the level of a single device
- Lightweight user interfaces, development models, AND business models

"What is Web2.0?" by Tim O'Reilly

Tuesday, April 10, 2007

Final Show Down!




Our design Engineer!



Our multimedia Guy!











Well Done, guys! Although, we didn't win the presentation. I have back up plan for our idea. Stay in touch after exam! It is an exciting learning journey with you guys!

Saturday, March 31, 2007

Finally Presentation Soon!

Guys, sorry for not been updating my blogs for sometime. Busy with assignment and projects! However, I did manage to squeeze some time to go for NEXUS 2007 at NTUC building. I'm going to say this loud..."It was GREAT!" The event was very informal and the speakers are COOL! They talk about Web 2.0, future of the web and how disruptive the web can be in the media industry. The one that impressed me the most is Nathan Torkington.

Nat Torkington comes from O’Reilly, the very company that coined the term “Web 2.0″. Since 1978, O’Reilly has been a catalyst of cutting-edge development, homing in on technology trends that really matter and in turn spurring their adoption. Nat is a long time pioneer in the technology space, having chaired the O’Reilly Open Source Convention and other O’Reilly conferences for over a decade. He co-wrote the best-selling Perl Cookbook and was one of the founding O’Reilly Radar bloggers. Few people are as plugged in as he is to the Web and the open source community. Want to listen to his talk on WEB 2.0? Go to Web 2.0 podcast

BM362 module is coming to the end soon and we have to go for our final showdown on coming this Thursday. This module is really useful. Minor in Entrepreneurship has changed my mindsets about setting up business and teaches me how to think-out-of-the-box but it is purely generating of crazy ideas but BM362 is slightly different. Beside coming out with crazy ideas, Prof Lee shared with us his deep thoughts and experience. He imparted us on how to think in a logical manner yet it is still daring and creative! Strategic mindset and presentation skills are the attributes that I'm weak in but Prof Lee has taught us well in this aspect. Lastly, I need to say this to Prof Lee. I can't believe that such a veteran person can know much more on new mobile technology development than youngsters like us! I feel that it is time for me to learn to be more tech-savvy. I don't want to lose to an old man. Opps! I hope I didn't offend any of my visitors by using the word "old"! Haha!

Jokes aside... Need to concentrate on the biz plan presentation. Btw, my dear friends, if you happen to be reading my blog now, I will be having my presentation on coming Thursday (5 April), 4.30pm at SA IT Lab 2. There will a lot of wireless application biz plan presentation on that day, i believee you can get to see some innovative ideas and learn something from there. Most importantly, come and support Neo! Thank you!

Monday, March 12, 2007

Week 9

Oh man...it is already Week 9! Time is pressing hard on me! Use case video, technology plan and ultimately business plan!! Oh my God! However, I really enjoy this module unlike my Economics module which doesn't simulate my thinking while in the class. Well, my school is still running in a typical type of Singapore education system! Come on! we should be moving on to Education 2.0 phenomenon! There are so many web 2.0 sites for the lecturers or students as the new learning platform and I personnally like the Slideshare where user can upload and browsed other people's slides. A very good form of information sharing! Erm...the design is simple and easy to use! Well, there is a website that collates many web 2.0 sites that targeted at education. Click here if you want to know more.

Design...hmm that's the core topic of the lecture! It is extremely important. I believe all of us have bad experience of buying products that are very hard to use and make you very frustrated! Although the product is using very advance technology, people might not want to use it because it is not easy to use. Therefore, commercial value drops. I think Apple Ipod and Creative MP3 players cases are very good illustration on the portable MP3 market. Creative is the one that invented portable MP3 player but it is actually Apple that created a shock in the market. Why? it is because of design. The circular motion controlled by the thumb makes music scrolling easier as compared to other portable MP3 players. Oh man...Steve Job is an Icon!

When we talk about designing the product, we talk about drafting of use case. Well, I'm sort of doing my use case (this is the first time I'm doing! Guys, remember? I'm Economics student!) Hmm...manage to get some templates over the web and I've done some modification here and there. It was a bit hard initially but after some time, just get used to it. In fact, i learnt that use case can actually help you to think through how the operation should go rather than just an idea. At least, it starts to simulate me to think much more than the marketing point of view. For my uDrive travel service, we start to make some changes here and there so that it can help us to solve some internal problems that intially we didn't think of. Guys, i also found some people actually produce a use case video for their product(See youtube ). After you watch it, can someone tell me what's the difference between use case video and proof-of-concept video?

That's all for the day! I feel tired. Before I end this, just want to share some findings with you guys. All the while, we have been talking about application of web 2.0 like business 2.0, real estate 2.0 and health 2.0. I found this article over the web. To my surprise, even US military intelligence goes for Web 2.0! Guys, for your reference click here.