Week 3

Now then i have the time to write about week 3 lecture. Lecture 3 is interesting as the concept of 'Wisdom of Crowd' is being discussed in class. Kind of amazed that the aggregation of information from many individuals are often better than a single individual (even though the particular individual might be very intelligent). I think that is the part of the reason of the rising trend of Wiki (Web 2.0)

During the lesson, there also discussion about business opportunities that can be viable in the mobile industry. At the same time, it also simulated me to think of more business ideas. One of the ideas that I shared with my teammates is to provide advertising services for the hospitality industries. So what is the idea?

We will be using 3G technology integrated with transportation service to provide this advertising service. Target audience will be definately the tourists and the transportation will be logically Cabs. Right now, tourists usually have problems receiving information of tourist attraction, hotels and etc when they visit in Singapore.

All we need to include is a communication device with 3G capability that can be installed in taxi and the websites will be restricted to the sponsors that provide the advertising contents. Of course the revenue model will be from the sponsors. I am still exploring the operation chain that is required. I believe this business is quite scalable as more other services can be included that specifically targetted to local as well.

P.S Guys, if you are interested about e-commerce, pls visit Nexus 2007 - Leading in Times of Disruptive Change!